Safeguarding your privacy is important to us.  Peak Health Surgicare (“Peak Health”) has produced this online privacy statement to disclose what information is collected when a person visits our website. It also discloses why we collect information and what we do with it. This statement applies only to information collected through the website.

Types of Information Collected by Our Website

When you browse our website, https://whiterockmedicalcenter.com, we do not collect personally identifiable information (PII) such as your name, physical address, telephone number or e-mail address. However, we may track how our website is used by collecting and temporarily storing information including:

• The domain name from which you access our site
• Your IP address
• Information about your operating system and browser
• Time and date of your visit
• Pages that you visited
• URL of the website that connected you to

When you become a registered user on our site, subscribe to Peak Health publications, participate in online surveys, request information or materials, and submit questions or comments to our site, Peak Health may collect PII including:

• Name
• Address
• Telephone number
• Date of Birth
• Email address
• Demographic information

At no time does Peak Health collect Social Security numbers. Each online form is formatted to clearly show which pieces of PII we are collecting.

Why We Collect Information

Peak Health collects information from website visitors through the use of cookies and transparent electronic images including clear GIFs, Web beacons, Web bugs and spotlight images to better understand how visitors utilize our website. Collected data helps us to analyze which information is most helpful to visitors so that we can constantly make our website more informative and user-friendly.  It also allows users to access the site without submitting a user ID or password. Finally, collecting information contributes to our website security.

Cookies

Peak Health utilizes three types of cookies including short-lived cookies, persistent cookies and long-lasting cookies. Cookies are required both for e-commerce and members-only portions of our website.